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Steps for creating a tracking link for Purplepass events

To generate a tracking link that provides information regarding the source of sale and/or monitors referral traffic:

  1. Log in to your Purplepass promoter dashboard
  2. Select the “Tools” tab at the top of the navigation bar
Tools UPDATED
  1. Select “Tracking Links” in the left navigation bar or in the box on the main pageThis is the homepage of the tracking links tool.
  2. In the box labeled “Tracking ID” enter the name of the event
  3. In the drop-down menu beneath your tracking ID, select the event you want to link
Adding tracking code GIF
  1. Click “Generate Link”
This is where you can generate your tracking links.
  1. A window will pop up and ask if you want to use a shortcut URL. Note: if you’ve already created the shortcut URL, use that existing information and click “no”. If you want to create one for convenience, you can enter the shortcut name into the field and click “yes”.
This shows the option of creating a short link for your page.
This is the box of your exported tracking link.

Another option for creating shortcut URL

You can also create a shortcut URL when you’re creating the event by going to the “My Events” tab at the top of the navigation menu, and clicking the “edit” tab to the right of the event you're working on. 

Under the section titled “The Basics” there is a box labeled “www.Purplepass.com/“.

This is where you can post your new tracking link for your event.
  1. Enter whatever you want the shortcut URL to be. Examples of what can be done are abbreviations of your event title with year, the full event title, or a main performer’s name.
  2. Click the purple “Update Event” button at the top of the screen to save your changes