Privacy Policy



July 20th, 2010



Purplepass respects the privacy of its users and is committed to protecting your privacy. This statement explains what information we collect from you, how it may be used, and home it may be shared with as well as your choices on how to you would like us to handle this information. By using Purplepass, you are accepting the practices described in this Privacy Policy. If you have any questions about our privacy practices, please scroll down to the bottom for information on how to contact us.


Information we collect about you

We may store any personal information you enter on Purplepass such as your name, mailing address, email address, and telephone number. If you purchase tickets through Purplepass, you have the choice if you would like your financial information such as your credit card number, type, expiration date, etc., saved to your profile for later use. Should you choose to store your billing information on your Purplepass account, the information is saved on highly secured servers that are Payment Card Industry Data Security Standard (PCI DSS) compliant. These PCI DSS servers are owned and operated by an industry-leading 3rd party company. Their privacy policy can be found here: http://www.authorize.net/company/privacy/. We may request information about your interests and activities, age, gender, and other demographic information. When information is provided to Purplepass, it may be saved on servers located throughout the United States.


Use of cookies and other technologies to collect information

We use various technologies to collect information from your computer and about your activities on our site.

  1. Information collected automatically. We automatically collect information from your browser when you visit our website. This information includes your IP address, your browser type and language, access times, the content of any undeleted cookies that your browser previously accepted from us (see "Cookies" below), and the referring website address.

  2. Cookies. When you visit our website, we may assign your computer one or more cookies, to facilitate access to our site and to personalize your online experience. Through the use of a cookie, we also may automatically collect information about your online activity on our site, such as the web pages you visit, the links you click, and the searches you conduct on our site. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you choose to decline cookies, please note that you may not be able to sign in or use some of the interactive features offered on our website.


Information collected by third-parties

We may allow third-parties, including our authorized service providers, advertising companies, and ad networks, to display advertisements on our site. These companies may use tracking technologies, such as cookies, to collect information about users who view or interact with their advertisements. Our website does not provide any personal information to these third parties. This information allows them to deliver targeted advertisements and gauge their effectiveness. Some of these third-party advertising companies may be advertising networks that are members of the Network Advertising Initiative, which offers a single location to opt out of ad targeting from member companies (www.networkadvertising.org).


How we use the information we collect


We may use information that we collect about you to:

With whom we share your information

We want you to understand when and with whom we may share personal or other information we have collected about you or your activities on our website or while using our services.


Personal information. We do not share your personal information with others except as indicated below or when we inform you and give you an opportunity to opt out of having your personal information shared. We may share personal information with:

  1. Authorized service providers: We may share your personal information with our authorized service providers that perform certain services on our behalf. These services may include fulfilling orders, processing credit card payments, delivering packages, providing customer service and marketing assistance, performing business and sales analysis, supporting our website functionality, and supporting contests, sweepstakes, surveys and other features offered through our website. These service providers may have access to personal information needed to perform their functions but are not permitted to share or use such information for any other purposes.

  2. Affiliated companies. We may share information we collect, including personal information, with Purplepass-owned or affiliated businesses. Sharing information with our affiliates enables us to provide you with information about a variety of products and services that might interest you. All Purplepass companies comply with applicable privacy and security laws, and, at a minimum, in any commercial email they send to you, will give you the opportunity to choose not to receive such email messages in the future.

  3. Event providers. We sell tickets on behalf of others; we do not produce or otherwise bring you events. The venues, promoters, artists' representatives and fan clubs, teams, leagues and others who are involved in, produce or bring you events are known as event providers. When you buy tickets through our website, you consent to our providing your personal information to the event providers involved in the event and their contractors. Sharing this information with event providers allows them to contact you using the e-mail address or other contact information you provided.

  4. Other Situations
    We also may disclose your information:

Any third parties to whom we may disclose personal information may have their own privacy policies which describe how they use and disclose personal information. Those policies will govern the use, handling and disclosure of your personal information once we have shared it with those third parties as described in this Privacy Policy. If you want to learn more about their privacy practices, we encourage you to visit the websites of those third parties. These entities or their servers may be located either inside or outside the United States.


Aggregated and non-personal information.

We may share aggregated and non-personal information we collect under any of the above circumstances. We may also share it with third parties and affiliated companies to develop and deliver targeted advertising on our websites and on websites of third parties. We may combine non-personal information we collect with additional non-personal information collected from other sources. We also may share aggregated information with third parties, including advisors, advertisers and investors, for the purpose of conducting general business analysis. For example, we may tell our advertisers the number of visitors to our website and the most popular features or services accessed. This information does not contain any personal information and may be used to develop website content and services that we hope you and other users will find of interest and to target content and advertising.


Third-party websites

There are a number of places on our website where you may click on a link to access other websites that do not operate under this Privacy Policy. For example, if you click on an advertisement or a search result on our website, you may be taken to a website that we do not control. These third-party websites may independently solicit and collect information, including personal information, from you and, in some instances, provide us with information about your activities on those websites. We recommend that you consult the privacy statements of all third-party websites you visit by clicking on the "privacy" link typically located at the bottom of the webpage you are visiting.


How you can access your information

If you have a Purplepass account, you have the ability to review and update your personal information online by logging into your account. If you have a Purplepass account, you may choose to close your account at any time by contacting customer service. After you close your account, you will not be able to sign in to your account or access any of your personal information. However, you can open a new account at any time. If you close your account, we may still retain certain information associated with your account for analytical purposes and recordkeeping integrity, as well as to prevent fraud, collect any fees owed, enforce our terms and conditions, take actions we deem necessary to protect the integrity of our website or our users, or take other actions otherwise permitted by law. In addition, if certain information has already been provided to third parties as described in this Privacy Policy, retention of that information will be subject to those third parties' policies.


Your choices about collection and use of your information

You can choose not to provide us with certain information, but that may result in you being unable to use certain features of our website because such information may be required in order for you to register as a member; purchase or sell tickets, products or services; participate in a contest, promotion, survey, or sweepstakes; ask a question; or initiate other transactions on our website. You will be given the opportunity, in any commercial e-mail that we send to you, to opt out of receiving such messages in the future. We may send you other types of transactional and relationship e-mail communications, such as service announcements, administrative notices, and surveys, without offering you the opportunity to opt out of receiving them.

Please note that changing information in your Purplepass account, or otherwise opting out of receipt of promotional email communications will only affect future activities or communications from us. If we have already provided your information to a third party (such as an event provider) before you have changed your preferences or updated your information, you may have to change your preferences directly with that third party.


How we protect your personal information

We take appropriate security measures (including physical, electronic and procedural measures) to help safeguard your personal information from unauthorized access and disclosure. For example, only authorized employees are permitted to access personal information, and they may do so only for permitted business functions. In addition, we use encryption in the transmission of your sensitive personal information between your system and ours, and we use firewalls to help prevent unauthorized persons from gaining access to your personal information. We want you to feel confident using our website to transact business. However, no system can be completely secure. Therefore, although we take steps to secure your information, we do not promise, and you should not expect, that your personal information, searches, or other communications will always remain secure. Users should also take care with how they handle and disclose their personal information and should avoid sending personal information through insecure email. Please refer to the Federal Trade Commission's website for information about how to protect yourself against identity theft.


3rd party website integration

While using Purplepass, you may be presented with the option to link your account with social networking sites including Purplepass-owned and 3rd party websites. Should you choose to do this, information will be linked and shared so as to notify those on your social network of your activities on Purplepass which may include things such as you creating an account or purchasing ticket for an event. In addition, such postings may appear on other websites or when searches are executed on the subject of your posting.


Children's privacy

Our website is a general audience site, and we do not knowingly collect personal information from children under the age of 13.


Visiting our website from outside the United States

This Privacy Policy is intended to cover collection of information on our website from residents of the United States. If you are visiting our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. The data protection and other laws of the United States and other countries might not be as comprehensive as those in your country. Please be assured that we seek to take reasonable steps to ensure that your privacy is protected. By using our services, you understand that your information may be transferred to our facilities and those third parties with whom we share it as described in this privacy policy.


Changes to this Privacy Policy

We will occasionally update this Privacy Policy to reflect changes in our practices and services. When we post changes to this Privacy Policy, we will revise the "last updated" date at the top of this Privacy Policy. If we make any material changes in the way we collect, use, and/or share your personal information, we will notify you by sending an e-mail to the e-mail address you most recently provided us in your account, profile or registration (unless we do not have such an email address), and/or by prominently posting notice of the changes on our website. We recommend that you check our website from time to time to inform yourself of any changes in this Privacy Policy or any of our other policies.


How to contact us

If you have any questions about this Privacy Policy or our information-handling practices, or if you would like to request information about our disclosure of personal information to third parties for their direct marketing purposes, please contact us by e-mail or postal mail as follows:

Purplepass
ATTN: Privacy Officer
24384 Sunnymead Blvd, Suite 220D
Moreno Valley, CA 92553
legal@purplepass.com


Your California Privacy Rights

If you are a resident of California, in addition to the rights set forth above, you have the right to request information from us regarding the manner in which we share certain categories of personal information with third parties and our affiliated companies for their direct marketing purposes. California law gives you the right to send us a request at a designated address to receive the following information:
  1. the categories of information we disclosed to third parties for their direct marketing purposes during the preceding calendar year
  2. the names and addresses of the third parties that received that information; and
  3. if the nature of the third party's business cannot be determined from their name, examples of the products or services marketed.

We may provide this information in a standardized format that is not specific to you. The designated email address for these requests is legal@purplepass.com.